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Internet advertising: How new technology is impacting online advertising

Learn how technology is changing and how adapting to it can help your marketing.

Digital.Marketing Publishes Comprehensive Consumer Technology Digital Marketing Report with Industry Insights

New research highlights how consumer technology brands are navigating rising acquisition costs, AI-driven search ...

AI Can Optimize Marketing. But Can It Build Belonging?

AI can sharpen targeting and boost efficiency, but some marketers warn it may limit reach and weaken brand connection.
The National Law Review

Scorpion Named a Badged TikTok Marketing Technology Partner

This new partnership strengthens Scorpion's ability to help SMBs activate smarter, more efficient advertising on TikTok. SALT LAKE CITY, Jan. 12, 2026 /PRNewswire/ -- Scorpion, the leading provider of ...
InvestmentNews

Sharing what works: Marketing, technology, and a net positive future

Let’s face it – the Registered Investment Advisor (RIA) community is still a small world. Even with rapid consolidation, breakaway activity, and the rise of AI-powered firms, most of us feel like we ...
Nature

Marketing Technology

Marketing Technology (MarTech) has emerged as a critical driver in the digital transformation of customer engagement and commercial strategies. The rapid expansion in the number and diversity of ...
Harvard Business Review

Research: Marketing Tech Is Broken. Here’s How to Fix It.

Although companies invest considerably in marketing technology (martech), it is often under-utilized, and its impact is modest. The CMO Survey asked 292 senior marketers how they use the technology.