Augmented Reality (AR) can be fun technology to play with. The basic premise of AR is to overlay digital content on top of real things using something like a map, a camera, or sometimes the sky.

Weren’t we supposed to be watching movies wearing virtual reality helmets by now? Full immersion, not just 3D. But the technology, it turned out, fell short of its lofty promise. Helmets delivered ...

Augmented reality (AR) has transformed the way we interact with our iPhones, offering immersive experiences that blend the digital and physical worlds seamlessly. Apple’s ARKit platform, introduced in ...

As technology becomes an increasingly important part of life for people across the spectrum of age, a new mobile application being developed by researchers at the University of Wisconsin-Madison aims ...

An augmented reality application could reportedly become one of the default apps in iOS14. This would allow any iPhone user to view their location with AR at any time. This is apparently part of Apple ...

The multi-platform campaign in Australia, based around an augmented reality iPhone app called "Sonic Vision – Catch the Blue Blur‟, can be used in conjunction with out-of-home,TV, magazines, online ...

KUKA ROBOTICS introduced an augmented reality function that allows users to visualize new robot cells before installing them. KUKArecently introduced its KUKA.MixedReality program, a free smartphone ...

TEL AVIV, Israel--(BUSINESS WIRE)--Bookful by Inception, the number one AR children’s book app, has teamed up with Mattel, the leading global toy company to add AR books from the company’s iconic ...

This new app from Volvo Group—designed to aid crews responding to emergencies involving Volvo’s electric trucks—may seem outside the usual real of Automation World coverage, but it highlights how ...

CHICO — Behold, the future of downtown Chico, right on one’s smartphone in 360 degrees. The city launched a new augmented reality app Wednesday which is accessible by using QR codes decals placed on ...