Social media has officially hit supermajority status. New data shows there are now 5.66 billion social media user identities worldwide—equivalent to 68.7% of the global population. That means social ...

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20% of Internet users globally watched video podcasts on social video platforms in the past month (Q3 2025). YouTube is the go-to platform for video podcasts, with 11% of Internet users having watched ...

Last year, 78 percent of internet users in the European Union made at least one online purchase. Ireland ranks highest, with ...