This should cause marketing, sustainability and business leaders to rethink a core assumption. The idea that digital is ...

Why? Because swag (short for “stuff we all get”) implies a throwaway item with no strategy behind it. And in 2025, that mindset is costing businesses real opportunities. My company is a promotional ...

Promotional merchandising involves employing promotional products to help companies and other organizations advertise their products and services. According to the Advertising Specialty Institute, ...

Promotional products are among the most cost-effective, highly visible and naturally tangible forms of marketing and advertising in existence. Advertiser recall of branding displayed on these products ...

Editor's Note: This article was written for Promo Impressions. For more content on promotional products decoration, be sure to subscribe to the biweekly newsletter at PromoImpressions.com. Sometimes, ...

TREVOSE, PA — Promotional products such as logoed apparel and branded drinkware may pack more marketing punch per carbon unit than digital ads, according to a newly released independent study that is ...

Three years ago Jeff Scult had an epiphany after he went to a corporate party and brought home a swag bag. "They gave away a company T-shirt that no one would wash their car with, much less wear," he ...

WHITE BEAR LAKE, Minn.--(BUSINESS WIRE)--ADG Promo Products, is now partnering with best-selling drinkware company Iron Flask. This new collaboration makes ADG Promo Products the exclusive decorator ...