AppLovin (NASDAQ:APP) stock fell 12% Wednesday while Unity Software (NYSE:U) dropped 10%, extending Tuesday’s declines as software names faced overwhelming negative sentiment across the sector.

At IAB ALM, adtech insiders say that a glut of emerging protocols won't fix the challenges of agent-driven advertising - and ...

The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...

The history of technology repeatedly demonstrates that first-order innovations spawn significant second-order effects – indirect consequences that profoundly shape our world. When the automobile was ...

The trial in the U.S. District Court for the Eastern District of Virginia, scheduled for Monday, will determine penalties to restore competition across online advertising. The U.S. Department of ...

A new federal filing from ICE demonstrates how commercial tools are increasingly being considered by the government for law ...

With AI slop invading our social feeds and jobs at risk from its rapidly advancing technology, advertising AI to sceptics is no mean feat. Cutting through the noise is Anthropic with its AI assistant ...

Nigeria's social media advertising market is booming, fuelled by hyper-local targeting that leverages users’ movements and habits.

Randall Rothenberg Proprietor Randall, Ltd. In the 31 years since the first banner ad appeared, ad tech has become essential to global commerce, directly employing 1.54 million people and generating ...

Ad Age's Tech Power List 2025 highlights brand leaders who are transforming their organizations with every fiber of emerging technology available. There are executives from the major ad holding ...

Alongside the platform’s feature enhancements, between October and December 2025, AdPlayer.Pro also rolled out Interstitial Video Ads 2.0, the revamped ad format variation, fully customisable and ...

The agency is "gathering information to better understand how the industry's commercial Big Data and Ad Tech providers can directly support investigations activities." ...