Joy is a powerful emotion and can play a major role in who—and what—a person chooses to surround themselves with. For marketers hoping to persuade their audience to make a purchase or identify with a ...

Humor doesn’t just sell—it sells well, and that’s no joke. There are any number of stats to validate it. Research from Oracle indicates that 90% of consumers are more likely to recall a product or ...

Forbes contributors publish independent expert analyses and insights. Dr. Cheryl Robinson covers areas of leadership, pivoting and careers. Leadership is often associated with qualities like ...

NPR's Sacha Pfieffer speaks to comedian Chris Duffy about his new book, "Humor Me." In it, he explores how laughing can be therapeutic and argues that humor can be taught, lost and regained. Chris ...

The following is a guest piece written by Evan Horowitz, co-founder and CEO at Movers+Shakers. Opinion’s are the author’s own. As Gen Alpha develops a stronger consumer presence online, their unique — ...

In the past year, I’ve had the privilege of working with a leading scholar in humor studies. Dr. Jennalee Donian is an NIHSS postdoctoral research fellow at Nelson Mandela University in South Africa ...

Haupt is a health and wellness editor at TIME. Haupt is a health and wellness editor at TIME. If you think your life is too boring to be funny, joke’s on you: Humor is all around us. Cultivating more ...