This article is authored by Arun Goyal, retired officer, Indian Administrative Service and ex-member, Central Electricity Regulatory Commission (CERC).

This new framework is designed to provide brands with a 'brand-friendly' anchor in an ecosystem increasingly dominated by autonomous shoppers.

Shift from product-page optimization to scalable ecommerce SEO built on schema, internal linking, and external trust signals.

See how anyone can build a working app or website in minutes — no coding skills required.