Learn why first-party data plays an increasingly important role in how automated ad campaigns are optimized and measured.

Nearly every music streaming platform increasingly relies on artificial intelligence-driven algorithms. School of Media Arts and Studies Director Josh Antonuccio discusses AI's role in the age of ...

The US version of TikTok is now under the control of Larry Ellison’s Oracle and a number of investment firms. The US version of TikTok is now under the control of Larry Ellison’s Oracle and a number ...

Social media algorithms determine what billions of users see daily, yet most creators barely scratch the surface of how they operate. Platforms prioritize content ranking using engagement metrics, ...

Netflix would like you to know that Adolescence has been watched for more than 555 million hours this year, a number so large it feels almost impossible to quantify. (You don’t rack up a figure like ...

Learn how recommendation algorithms, streaming recommendations, and social media algorithms use content recommendation systems to deliver personalized recommendations. Pixabay, TungArt7 From movie ...

In this video, I explain how computer scientists simulate evolution to train or evolve AI. Explore the fascinating intersection of natural evolution and artificial intelligence. Rob Reiner’s son Nick ...

Katie has a PhD in maths, specializing in the intersection of dynamical systems and number theory. She reports on topics from maths and history to society and animals. Katie has a PhD in maths, ...

If you happen to be on a Texas highway sometime this summer, and see a 50,000-pound semi truck barreling along with nobody behind the wheel, just remember: A self-driving truck is less likely to kill ...

If you’ve ever grabbed your phone “for just five minutes” and somehow found yourself still scrolling through TikTok, Instagram Reels or YouTube Shorts an hour later, you can relate. Many people assume ...

For years, Google’s predictable, and at times too easily gamed, ecosystem created an illusion that SEO success came from creating any and all content and checking boxes rather than understanding users ...